Plug-and-play silly season emails for salons and skin clinics, already written in your choice of three tones.
 
Every email your salon or skin clinic needs from Black Friday to January, already written. Pick the tone that sounds like you, fill in your details, and load the lot into your email platform in one afternoon. Writing them from scratch takes around 15 hours. This takes about 3.
 
What’s inside
18 emails across four campaigns: Black Friday (5), your Christmas event (4), Christmas shopping (5) and the New Year (4)
Every email written in three tones (so 54 emails in total)
3 subject lines and 3 preview text options for every email
A fill-in guide that explains every bracket, so nobody gets “Hi [FIRST NAME]”
BONUS: 12 text messages, one per campaign in each tone
 
Pick your tone
Balanced: warm, friendly and easy. Won’t confuse your boomer clients.
Sassy: cheeky and a little unhinged. The one clients forward to their group chat.
Luxe: calm and expensive-sounding. The email version of a very fluffy robe.
 
Not doing Black Friday? Skip those five. The other 13 carry you from early December into January.
 
Good to know
Google Doc format you copy and paste from
Delivery is instant, via a download link straight to your inbox
Works with any email platform, including Mailchimp, Klaviyo, Flodesk and salon booking system email tools
Not recommended for cosmetic injectables clinics, as advertising rules for those treatments are strict and these emails aren’t written for them